Archive for the 'University Town Center' Category
Do Open Houses Sell Houses?
2 Comments Published by June 13th, 2008 in Irvine CA real estate, Open Houses, Personal Insights, Quail Hill, Seller Advice, Selling a Home, Turtle Ridge, Turtle Rock, University Town Center. byIs there a place for Open Houses in a real estate agent’s marketing strategy these days? Elaine Carlson, of PalosVerdesSource.com, exploses this issue in her article entitled “Is the Jig Up on Open Houses? There is no short answer.
Open Houses can be a viable, valuable marketing tool under certain circumstances and in particular niche markets. Real estate is after all local, and buyers often like to check out neighborhoods and houses up close and in person without having to commit to using the services of a real estate agents in the beginning stages of their search.
Just as many buyers prefer to view homes first online, anonymously, and educate themselves before actually making contact with a real estate professional, buyers also utilize Open Houses as a way to familiarize themselves with those particular communities in which they may ultimately have an interest in purchasing a home or condo. (more…)
